Super Bowl Advertising Expert Available for Interviews

David Stewart, a professor of marketing, has written extensively about advertising and advertising effectiveness

Dave Stewart

Dave Stewart

RIVERSIDE, Calif. (www.ucr.edu) — David Stewart, a professor of marketing at the University of California, Riverside, is available to do interviews about Super Bowl advertising.

Stewart has agency experience, has written extensively on advertising and advertising effectiveness and has given interviews about advertising in previous Super Bowls.

He can speak about trends in 2012. These include the continued integration of commercials with web sites and social media and a growing number of longer commercials, which can allow for stronger storytelling and more “water cooler discussion.”

He can be reached at david.stewart@ucr.edu or on his cell phone, 310-480-5708.

For television interviews, UC Riverside also has a broadcast studio with a fiber cable to the AT&T Hollywood hub available for live or taped spots. For radio interviews, the university has an ISDN line available

Media Contact


Tel: (951) 827-4756
E-mail: john.warren@ucr.edu

Additional Contacts

David Stewart
Tel: 951-237-7538
E-mail: david.stewart@ucr.edu

Related Links

Archived under: Business, , , , ,

Top of Page